Diamonds Direct: a "No Risk" Experience, Same Philosophy for 16 Years

Posted: January 11, 2011

Diamonds Direct

Diamonds Direct, located in North Carolina and Alabama, first opened their store in Charlotte in 1995. Although the company has made a name for itself and has grown considerably since then, Diamonds Direct still has the same philosophy as they did 16 years ago: “Import diamonds and diamond jewelry directly from their headquarters in the Israeli Diamond Exchange where they manufacture, cut and polish the rough diamonds.”

Diamonds Direct has two other locations in addition to their Charlotte store. They are located in Birmingham, AL and Raleigh, NC. In all three stores they provide customers with education, guidance, selection and value and offer a “no risk” shopping experience.

Pearl Bracelet

Diamonds Direct is not like most small jewelers. They carry a vast amount of diamond jewelry to select from, as well as loose diamonds. They also carry colored gemstones and are a distributor of Mastoloni Pearls. They carry a variety of Mastoloni pieces to choose from and are very knowledgeable about what makes a quality pearl.

To find out more about what to look for when buying a pearl from Diamonds Direct, visit How to Buy a Pearl on their website or visit the Pearl Education section of our website.

Types Of Pearls

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