
Dior Haute Couture’s silk chiffon embroidered dress; Mastoloni 18k white gold, cultured pearl, and diamond bracelets.

Dior Haute Couture's silk chiffon embroidered dress; Mastoloni 18kt white gold, cultured pearl, and diamond bracelets; vintage Manolo Blahnik shoes.

Western Costume Company's lace and silk brocade dress; Mastoloni 18kt white gold, cultured pearl, and diamond bracelets.

Pearl education is a major component on the Mastoloni website, with history, trends, care and information on the pearl varieties right at consumers’ fingertips. “We use the website as a tool to drive consumers to the jewelers that carry our products,” explained Raymond Mastoloni. “It’s a system that works very well for us.” Helping consumers follow trends, the home page at mastoloni.com carries a story on Kate Middleton, the betrothed of Prince William. The fact that pearls are a component of her stylish and classic look is highlighted, along with other tips on how to achieve a similar appearance.
Such attention to detail has helped Mastoloni win the “Best in Pearls” category in 2010, as rated by jewelry retailers in JQ International’s 6th Annual Retailer’s Choice Designer Awards. Mastoloni has been a driving force in the jewelry world for 80 years. The business was started by Frank Mastoloni, Sr., and is run today by the third generation of the Mastoloni family. “By offering lines at varying price levels, we’re able to meet the needs of many retailers,” Mastoloni said. Mastoloni Pearls offers pearls set in 14k and 18k yellow and white gold under different collections. The 14k Gifts from the Sea Collection allows consumers to enjoy pearls at a much lower price point — introducing them to the glamour and sophistication of pearls, and helping retailers reach a younger market. “A gift from our Gifts from the Sea Collection is often a gift from a father to a teenage daughter,” Mastoloni said. Other collections include Signature Series, which mixes 18kt gold and diamonds; M Pearls in 18kt and 14kt; and Pearl Strands, which offers South Sea, Tahitian, Japanese Akoya and Freshwater strands.
“The multi-color strand was very popular this past Christmas,” Mastoloni said. Fun and elegant, the beautiful necklaces feature Tahitian pearls and both white and golden South Sea pearls. Mastoloni’s Black Pearl necklaces range in color from the deepest of midnight black to a smoky pewter or a pale silverygray, with overtones of iridescent green, azure blue, violet, silvery-rose and copper.
Each spring, Mastoloni unveils new designs, and adds a couple of new pieces throughout the year. “It’s important to stay ahead of consumer trends and keep the lines fresh,” Mastoloni said. The collections are designed mostly in-house, just as they have been for decades. As a design challenge in the 1960s, Mastoloni began to collect similar extra-fine South Sea pearls from Burma (now Myanmar) to create a masterpiece of contemporary jewelry. After twelve years of searching, they had enough to create the ultimate three-strand necklace of 107 exquisite matching pearls, ranging in size from 10.3-15.2 millimeters. This extraordinary necklace, worth several million dollars, is in the Mastoloni archives, still awaiting the right owner.
The perfectionist drive that makes the jewelry so stunning rolls over to customer service for the jewelers as well. “We are committed to meeting the needs of consumers and our retailers,” Mastoloni said. Mastoloni Pearls maintains a highly trained sales staff that meets with individual jewelers to determine the needs of their store. Instead of a demanding buyin, Mastoloni suggests the correct representation of offerings to make the line successful, such as classic pearl studs and black and white strands with earrings to match. With multiple price points, jewelers can tailor the buy to their clientele. “We also support our jewelers with the strength of our brand and advertising. But the real service is in meeting their needs. We try to have the most popular items shipped within 48 hours,” he said.
As a supplier with exacting standards, he appreciates the American Gem Society® creating a members-only forum for them to meet with retailers who have similar demands on themselves. “For a manufacturer, knowing where to find the best jewelers is an asset, and the place to find them is the American Gem Society.”



Mastoloni Pearls has won “Best in Pearls” from JQ International’s 6th
Annual Retailer’s Choice Designer Awards. Now in its 6th year, the JQ
Retailers’ Choice Designer Awards recognize design excellence within the
fine jewelry industry. Winners in nine distinct design categories are
selected by JQ International’s retailer readers through an online voting
ballot on the JQ International website. Nominations for
each category are based strictly on the retailers’ choice for their
favorites from among all fine jewelry designers and are NOT based on
entries submitted by designers. Each year, this exclusive group of nine
winners, including Designer of the Year, are honored at a special awards
ceremony held on Sunday, June 6th 2010 at the Canaletto Ristorante in
the Venetian Canal Shops in Las Vegas, Nevada.
Mastoloni Pearls
is one of North America’s leading purveyors of the finest cultured
pearls available today. It is a three-generation business and an
American success story which began over 80 years ago in New York City.
Mastoloni Pearls are available worldwide and feature the very finest and
hand selected Akoya pearls, Tahitian pearls, South Sea pearls, Keshi,
Mabe and Freshwater pearls. Our collections include a Signature
collection, M Pearls Collection and a Limited Edition collection.
Necklaces, Earrings, Rings, Pendants, Bracelets and Sets are available
in all. The Signature Collection is known for high-fashion jewelry
featuring one-of-a-kind pearl items and colored stones. M Pearls
Collection is fashion forward with colorful and freshwater pearls. The
Limited Edition collection features hand-crafted and one-of-a-kind
jewelry creations that are stunning and unique. Mastoloni Pearls jewelry
is a beloved favorite of many women today, worn for generations.
Links: Webwire - Press Release
The 2010 winners of the JQ International 6th Annual Retailer’s Choice Designer Awards are:
Best in Pearls: Mastoloni Pearls
Designer of the Year: Sarah Graham Metalsmithing
Best in Bridal: Tacori
Best in Colored Gemstones: Spark Creations
Best in Diamonds: Hearts on Fire
Best in Color Diamonds: Sethi Couture
Best in Gold: Roberto Coin
Best in Platinum: Michael B
Best in Silver: Jorge Revilla
The sponsors of the 2010 awards are: World Gold Council, Natural Color Diamond Association and the Cultured Pearl Association of America.
At the recent Jewelers of America New York Summer Show, the
Cultured Pearl Association of America honored outgoing president Sonny
Sethi, CEO of Tara and Sons, New York, and elected a new board.
JCK
Staff -- JCK Online, August 7, 2009
The new
president-elect for the Cultured Pearl Association of America is Fran
Mastoloni, Mastoloni Pearls. Other newly elected officers are: vice
president, Peter Bazar, president of Imperial Pearl; treasurer, Aziz
Basalely, president of Eliko Pearl; secretary, Hidehiro Matsui,
president of Matsui Pearl.

From
left: Cultured Pearl Association of America vice president Peter Bazar,
CPAA president Fran Mastoloni, outgoing CPAA president Sonny Sethi,
CPAA treasurer Aziz Basalely, and CPAA secretary Hidehiro Matsui.
The
Cultured Pearl Association of America is a nonprofit group founded in
1957 and is composed of manufacturers, wholesalers, dealers, and
suppliers of cultured pearls in the United States.
FOR IMMEDIATE RELEASE
(www.mastoloni.com) --- Mastoloni Pearls is proud to announce its 2009 Cooperative Internet Marketing Plan. The plan is designed to connect Mastoloni Pearls directly with the consumer in a variety of ways and drive them into participating dealers' jewelry stores. This marketing plan will strengthen the Mastoloni Pearls brand with both old and new customers, as well as reinforce their existing distribution channels. Multiple campaigns and methods of delivery will be launched during the year to let consumers know that Mastoloni Pearls are truly "the most beautiful pearls in the world." Read More.....
Source: JCK-Jewelers Circular Keystone - Date: Feburary, 2009
...Bergio, Cyril Waskoll Joaillier Paris, Hidalgo Corporation, Jenny
Perl for JMP Associates, Kristina Fine Jewelry, Ltd., Mastoloni Pearls,
Norman Covan, Pe Jay Creations Ltd., Rahaminov Diamonds Inc., Siera
Jewelry Inc., Soho, Tacori, Verragio...
http://www.jckonline.com/article/CA6635396.html?


Source: Harper's Bazaar - Date: August, 2008
Harper's Bazaar, the American fashion bible, ups the glamour factor of Presidential politics in its September edition with a 7-page fantasy piece featuring supermodel Tyra Banks channeling Michelle Obama in sensationally gorgeous MASTOLONI pearls. While the article muses on the possibility of having a smart, strong glamorous First Lady in the White House, the concept is perfectly illustrated by three fabulous MASTOLONI designs. From single strands of perfect south sea pearl necklaces and bracelets to bold baroque double strands, MASTOLONI has never looked so right, so gorgeous, and so classy. Discerning Harper's readers will be voting MASTOLONI this fall!

Source: JCK-Jewelers Circular Keystone - Date: August, 2008
BEST PEARL NECKLACES
Two strands of
raspberry-color Chinese freshwater pearls garnered lots of attention at
the Mastoloni Pearls booth. The pearls range from 10 mm to 14 mm, and it
took the company nearly four years to acquire enough to make the
strands. Each necklace retails for $25,000. Mastoloni Pearls, New York.

Source: Robb Report - Date: July 2008
Mastoloni Pearls was declared Editor's Choice - Best in Show for their fashion forward cultured pearl jewelry designs and necklace qualities.